2026
Entrant
Category
Client's Name
Country / Region
At the World Economic Forum 2026 in Davos, Tata Consultancy Services generated dialogue around the key theme of AI not just in conferences and panel discussions, but also in an interactive, multi-sensory, human moment. Visitors could meet with an 'AI Flavourist' at the Davos promenade that interpreted mood, personality and taste through natural conversation and recommended a personalised tea or coffee variety to them. The visitor then got a fresh warm cup of a blend closest in flavour profile to the variety recommended to them, along with a personalised, shareable 'Postcard from Davos'.
Credits
Entrant
Zbra Studios
Category
Website & Mobile Sites - Best Visual Design - Aesthetics
Country / Region
United States
Entrant
Cynda Media Lab
Category
Social Media - Consumer Brand
Country / Region
United States
Entrant
Authma
Category
Website & Mobile Sites - New Category
Country / Region
Taiwan